Around 2013, ASML ran into a problem familiar to many fast-growing high tech companies. With its technology growing increasingly complex, its software engineers were fully focused on product development while spending less time on the process behind it all. But outsourcing process support was unsatisfactory – until ASML’s Stefan de Hoog and Ad van Dongen of ICT Group tried a new approach. Today, a team of formerly jobless people now trained as ‘sync services’ specialists at ICT support ASML’s software engineers in getting things done.
