Transforming Golf Club Design with Artificial Intelligence

We normally think of technologies like simulation, artificial intelligence (AI), high-performance computing (HPC), machine learning, and data science in use in the latest generation of cars, the world’s most advanced supercomputers, on the forefront of renewable energy, and more. But these technologies are also one of the biggest factors behind the leap in sports technology we’ve seen in recent years. Simulation, AI, and HPC – all powered by troves of quality data – are helping athletes run faster, throw and kick harder, and utilize equipment that’s stronger, faster, and lighter than ever. Nowhere is this more apparent than in golf. Thanks to technology like Altair’s, today’s golfers have better, lighter, and more dynamic clubs that help them shave precious strokes from their scorecards. You may have even seen such clubs at this year’s Masters tournament. Read more

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